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Small Business Simplifier

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Success

How Saying No Can Make You More Successful

How Saying No Can Make You More Successful

Once upon a time, my calendar was bursting at the seams. With four active children, a retail photography studio, activity in my church, and community volunteer work, my color-coded calendar looked like a rainbow threw up all over it. I was busy 24/7 and the word “relax” was not a part of …

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The Problem With Most Management Processes

Norbert Wiener penned his famous The Human Use of Human Beings almost 70 years ago. It was a fresh look at management and management theory and birthed the field of cybernetics, effectively introducing automation to management theory. Wiener was instrumental in looking at business coordination as a …

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How to Get the Highest ROI on Your Marketing Campaign1

How to Get the Highest ROI on Your Marketing Campaign

Businesses are designed to make money. For this reason, business owners and marketing managers are concerned about the return on investment they receive from their marketing campaigns. The better return a marketing campaign provides, the likelier it is that the company will grow and will have the …

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getting started with public speaking

Getting Started with Public Speaking

So you’ve decided to add public speaking to your arsenal of tools to grow your business.  This is a good choice as speaking can be a great way to grow your business. For more on that see my recent post Three Ways Speaking Can Grow Your Business. Learn the Art of Public Speaking But how …

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Three Ways Speaking Can Grow Your Business

Three Ways Speaking Can Grow Your Business

Are you feeling stuck in your business marketing? Are you looking for a way to expand your reach without spending a fortune? Would you like to attract more potential customers and increase your authority? If the answer to these questions is yes, you should consider public speaking. Speaking on …

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Wall Drug's Marketing Secrets

Wall Drug’s Marketing Secrets

I went to Wall Drug last week. Wall Drug is a great big drug store in a tiny little town in the middle of South Dakota. Other than being the western entrance to Badlands National Park, there isn’t anything particularly distinguishing about Wall from any of the other hundreds of small towns …

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What Middle School Band Teaches Us About Business Success

What Middle School Band Teaches Us About Business Success

Last night I went to my local school district’s annual middle school honor band concert. My youngest daughter is a musician and earned the honor of second-chair flute this year. All of my children are musicians, but this one has a passion–and a talent–that well exceeds the other …

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