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Business & Entrepreneurship

How Saying No Can Make You More Successful

How Saying No Can Make You More Successful

June 6, 2017 by Marie Leslie

Once upon a time, my calendar was bursting at the seams. With four active children, a retail photography studio, activity in my church, and community volunteer work, my color-coded calendar looked like a rainbow threw up all over it. I was busy 24/7 and the word “relax” was not a part of my vocabulary. I …

Read moreHow Saying No Can Make You More Successful

The Problem With Most Management Processes

June 28, 2016 by M Leslie

Norbert Wiener penned his famous The Human Use of Human Beings almost 70 years ago. It was a fresh look at management and management theory and birthed the field of cybernetics, effectively introducing automation to management theory. Wiener was instrumental in looking at business coordination as a process integrating people and machines (cybernetics) to produce …

Read moreThe Problem With Most Management Processes
How to Get the Highest ROI on Your Marketing Campaign1

How to Get the Highest ROI on Your Marketing Campaign

June 12, 2015 by M Leslie

Businesses are designed to make money. For this reason, business owners and marketing managers are concerned about the return on investment they receive from their marketing campaigns. The better return a marketing campaign provides, the likelier it is that the company will grow and will have the sales it needs to reach the next level. …

Read moreHow to Get the Highest ROI on Your Marketing Campaign
getting started with public speaking

Getting Started with Public Speaking

October 30, 2012 by Marie Leslie

So you’ve decided to add public speaking to your arsenal of tools to grow your business.  This is a good choice as speaking can be a great way to grow your business. For more on that see my recent post Three Ways Speaking Can Grow Your Business. Learn the Art of Public Speaking But how …

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Three Ways Speaking Can Grow Your Business

Three Ways Speaking Can Grow Your Business

September 7, 2012 by Marie Leslie

Are you feeling stuck in your business marketing? Are you looking for a way to expand your reach without spending a fortune? Would you like to attract more potential customers and increase your authority? If the answer to these questions is yes, you should consider public speaking. Speaking on topics in your niche, whether to …

Read moreThree Ways Speaking Can Grow Your Business
Wall Drug's Marketing Secrets

Wall Drug’s Marketing Secrets

June 4, 2012 by Marie Leslie

I went to Wall Drug last week. Wall Drug is a great big drug store in a tiny little town in the middle of South Dakota. Other than being the western entrance to Badlands National Park, there isn’t anything particularly distinguishing about Wall from any of the other hundreds of small towns we’ve passed by …

Read moreWall Drug’s Marketing Secrets
What Middle School Band Teaches Us About Business Success

What Middle School Band Teaches Us About Business Success

April 27, 2012 by Marie Leslie

Last night I went to my local school district’s annual middle school honor band concert. My youngest daughter is a musician and earned the honor of second-chair flute this year. All of my children are musicians, but this one has a passion–and a talent–that well exceeds the other three combined. Since we had a musician …

Read moreWhat Middle School Band Teaches Us About Business Success
Choosing a blog platform- to self-host or not to self-host

Choosing a blog platform: to self-host or not to self-host?

March 9, 2012 by Marie Leslie

Getting started in the world of blogging can be confusing. First you have to decide whether you want to be on Blogger or WordPress. Or you can choose one of the many other blogging platforms such as Tumblr, Typepad, Wix, Weebly, or Squarespace.  Choosing a blog platform can be overwhelming. There are many blogging platforms …

Read moreChoosing a blog platform: to self-host or not to self-host?
Use Alt Text to Increase Search Engine Rankings

Use Alt Text to Increase Search Engine Rankings

January 12, 2012 by Marie Leslie

Are you missing an important tool in the quest for search engine success? If you are using images in your blog (and you should be), they can help your blog’s search rankings. But if you aren’t making use of the Alternate Text box for each image, your images aren’t helping your site’s rankings. Using Alternate …

Read moreUse Alt Text to Increase Search Engine Rankings
8 reasons to use gmail

8 Reasons to Use Gmail

October 12, 2011 by Marie Leslie

I have a Gmail account and use Gmail for all of my business mail.  If we’ve emailed, you probably don’t realize this because my email address is marie at marieleslie.com.  Gmail doesn’t show up anywhere in my emails unless I choose to send from my Gmail address.  I’ve been through several email systems in the …

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Taming the Email Monster–4 Ways to Empty Your Inbox

Taming the Email Monster–4 Ways to Empty Your Email Inbox

September 6, 2011 by Marie Leslie

Is your email inbox like mine? If I don’t pay attention to mine on a regular basis (meaning every 12 minutes), it somehow seeks revenge and its contents multiply faster than the hangers in my closet. Since I don’t want to spend my day babysitting the inbox, I’ve developed a few strategies. They allow me …

Read moreTaming the Email Monster–4 Ways to Empty Your Email Inbox
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